Amazon knows in extreme detail – thanks to the analysis of purchases – my interests and – thanks to the analysis of how I use my Kindle – my reading habits. Yet he sends me an email to suggest, on the basis of my profiling, to buy a book that I wrote.
If all a giant with a limitless computing might like Amazon is able to extract from my personal data is a suggestion to buy my own books either I’m not actually monitored or profiling just doesn’t work.