There Is No Such Thing As “Business” Apple Store

By purchasing an Iphone and an Ipad through the Apple “Business” Store I discovered that to Apple there is no actual difference between a professional and a private customer: both orders fall within the same SAP pipeline and there is no “fast lane” for the corporate world (at least for the average “business Joe”.)

Furthermore, at least in Italy, Apple Financial Services (actually, GE Capital) ? doesn’t accept a digitally signed agreed, as on the contrary, the rest of the business and public administration bodies do.

Not too bad for a company that claims to be able to shape the future…

Post scriptum to Apple’s legal and/or public relations directors: of course I do have evidence of what I ? just wrote. Sometimes it pays to be a lawyer 🙂